Our bread and butter was TV and has been for years. My father did TV advertising back in the early 80’s as an Attorney. In a way, he sort of pioneered it in the legal field. His two partners said “hey, I don’t want to do business with you if you’re going to TV advertise” and he said “see you later” and went and found two new partners. – Brad Chandler
Why You Need A Killer Mindset In Your Real Estate Marketing And How Brad Has Thousands Of Reasons To Show For ItSubscribe and rate us on iTunes
Brad Chandler is the CEO of Express Homebuyers, one of the largest home buyers in the entire country. In this episode, we dive into what makes someone who has grown from a one-man show to now buying over 2,100 homes, tick.
What key mindset shifts did Brad have to make early on? And what does Brad say is the most important part of his real estate marketing arsenal?
Past CarrotCast episodes
- Effective Copywriting Tips For Real Estate From World Renowned Copywriter Ben Settle
- 5 CarrotCast Episodes To Nail The Mindset Game
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In this CarrotCast conversation Trevor and Brad tackle:
- What makes high-achievers tick.
- Differences in mindset between those who quit and those who find a way to figure it out.
- Tips to stand out from your competition.
- How to create an effective lead follow-up system.
- How to create a business that serves you.
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2:00 – The structure and focus of Express Homebuyers. From blow pops to 2,000 deals.
5:35 – The three buckets of Express Homebuyers – Fix and Flip, Condo Development, and Rental Portfolio.
7:00 – What it took to start Express Homebuyers and spending seven hard working months to close the first deal.
8:50 – The difference in MINDSET between the people who struggle, but keep going and the people who quit.
11:10 – The driving force behind Brad’s positive MINDSET.
13:45 – Transactional vs. Wealth building wholesaling.
15:20 – Brad’s real estate marketing plan – Heavy on TV advertising.
20:10 – Standing out from the real estate competition, the value of being in front of your brand to build credibility, and the importance of your website’s “About” page.
28:50 – Creating a business that serves you. Not you serving a business.
35:25 – How to build an incredible follow-up system.
40:10 – Implementing the 9 Word Email.
42:20 – Outpacing the competition online. New Facebook targeting option.
46:45 – Focusing on the “one thing” to strive to be better at.